Prepping for the end of TikTok

In less than a month, TikTok could be banned in the U.S. — and the fate of a multibillion-dollar creator economy is at stake.Why it matters: The global influencer industry is worth about $250 billion, Goldman Sachs estimates. TikTok is where the big money is, and where many influencers have built their largest and most loyal followings.For many influencers…
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